Northwestern University Brand Identity

As the senior graphic designer at Northwestern University, I serve as the brand manager for the university and provide art direction and design for Northwestern as well as sub-brands such as schools, offices and departments. I work on a wide variety at Northwestern, from brand projects in environmental, print, and digital, to telling Northwestern’s story and rolling that out on multi-channel platforms. Below are highlights of work or brand projects for Northwestern University that span over variety of mediums and channels.

Additional multi-disciplinary and multi-channel work from Northwestern can be found back on my work page.

Environmental Signs

Northwestern PSAs for Broadcast TV

Digital Banner Ads

Northwestern “Academic N” Lapel Pin

We created the logomark lapel pin as an extra branding element for Northwestern individuals appearing on national TV, social media, and in photoshoots. This pin enhances our brand's visibility in the media. We meticulously crafted it to ensure a premium quality, using non-reflective materials.

Branded Ventra Bus Cards

Admissions PowerPoint Presentation

Weekly Top Stories Template for Instagram

Grads to Celebrate Instagram Reels Series Cover

General Brand and Northwestern Commencement GIFs for Social Media

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