Beko Eat Like a Pro Website and App

Beko Home Appliances is a European appliance company. They have a US branch, Beko U.S., Inc. Beko, in partnership with FC Barcelona, launched the initiative “Eat Like a Pro” to help parents around the world feed their children healthy food. To help spread the word of this initiative, the US company wanted a site created to showcase tips and recipes to the US audience.

Targeting the demographic of children and families, I focused the design around large clickable photos to be fun, friendly, and inviting and play up the great photos and videos that have been produced. Wireframes were produced prior to the design and build.

Working with the creative director, we pitched the concept of creating an app to supplement the site. We thought an app was a great way to showcase this content to make it truly interactive, engaging, especially when it came to the recipes. I created a prototype through Adobe XD and designed the look and feel of the app.

Role: UI/UX designer

Website

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Digital Storytelling